Tag Archives: social media
Social Media and Solar
Last month, EcoOutfitters asked 1BOG to participate in one of their Solar Chats on Twitter. Now, most Twitter gatherings involve a lot of hubbub, a troll or two, and not a whole lot of substance. Fortunately, though, the EcoOutfitters team has refined these events into well-oiled machines that are not only fun and informative, but [...]
SPI 2012: The Good, The Bad And The Ugly
Now that I have had a chance to review my thoughts and go through all of the business cards and brochures I collected at the Solar Power International convention these past few days in Orlando here’s my take: The Good was to be found in the enthusiasm, optimism and innovation on display. There were a [...]
The Future of Solar: Infographic
What’ solar energy advancements will happen in the foreseeable future? Explore the past, present, and future of solar energy in this infographic produced by GE.
China Strikes Back Against U.S Energy Subsidies
The Global Green War had started with the US imposing duties on imports of Chinese made solar panels and cells. Subsequently dumping charges were also imposed on wind energy equipment made in China as well. China has not been able to do much against these duties as it exports almost 80-90% of its solar products. [...]
We Have to Fight to Win Our Future
A few months ago I was having a routine beer with my good friend Ken, who is the director of our local sustainable business network. He had met with one of the business people that belonged to his network earlier in the day and was caught off guard by a question. “What do we do [...]
Social Networking: Helping the Solar Push
On Monday, I posted an article about residents pushing their local officials to tighten restrictions on solar PV installations in neighborhoods. This attitude is sometimes referred to as NIMBY, or “Not-In-My-Backyard”, and seems to pervade neighborhoods when a socially responsible action is taken, or sometimes required, at the expense of an individual’s pleasantries (e.g., a [...]
The Solar Brand Recognition Challenge
In a world where most solar companies are in their early stages, where solar is a relatively new industry and struggling as a whole to break mainstream market barriers, how does one overcome the “brand recognition challenge”? Is branding essential and instrumental to the realization of your business goals? Yes! At EcoOutfitters.net, we take these [...]