Tag Archives: marketing
Earth Day is an important day for business, collectively companies arespending tens of millions on Green marketing. But others have expressedtheir concerns that Earth Day constitutes little more than anotherover-commercialized marketing event. As Natalie Zmuda writes in anAdAge.com article, "It’s Earth Day: Time to consume more to save the planet." Othersare even more cynical, "My [...]
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