31 Jul

The Philippines Passes Renewable Energy FiT


In a historic day for renewable energy in The Philippines, the country approved a feed-in tariff (FiT) that …

19 Jul

Rio+20: The Aftermath


Rio+20, the United Nations Conference on Sustainable Development, has come and gone. The global environmental …

29 Jan

Using Data for Cleantech Marketing

The Green Light Distrikt

In last month’s post “How to Grow Electric Vehicle Sales”, I discussed the importance of …

21 Jan

Green Branding Goes Blue

Green Patent Blog

Just as new patent filings can indicate the direction technology is moving, trademark application data can …

10 Jan

Selling the Story of Solar

“Solar advocacy goal-setting…” This was the topic for the 1/4/12 of #SolarChat. For our first …

05 Jan

The Solar Brand Recognition Challenge

In a world where most solar companies are in their early stages, where solar is …

12 Oct

The Ultimate Solar Startup Guide

The Green Light Distrikt

If you’re interested in starting a solar installation company, you’ve just found a gold mine. …

10 Aug

In Focus: Solar Ads

Greentech Media

I was driving through San Francisco yesterday, flipping through radio stations, when I heard the …

03 Jan

groSolar Training: Solar Marketing and PR


Presented by: Jeff Spies – President of SolarSpies & Secretary of NABCEP – the solar industry certification …

27 Aug

Free Download: “The Tough Realities of Marketing and Sales in Green Tech Businesses”


I try tooffer my observations and opinions on the widest possible range ofsubjects within the …

06 Aug

Green Marketing or Green Washing, Part II

The Green Light Distrikt

This post was written by Jessica Manganello, connect with her @mangojess BOSTON – We left …

03 Aug

5 Marketing Lessons from the #greenENT Summit in NYC

The Green Light Distrikt

NEW YORK CITY – Last week, I went down to NYC to get my feet …