Tag Archives: marketing
Social Media and Solar
Last month, EcoOutfitters asked 1BOG to participate in one of their Solar Chats on Twitter. Now, most Twitter gatherings involve a lot of hubbub, a troll or two, and not a whole lot of substance. Fortunately, though, the EcoOutfitters team has refined these events into well-oiled machines that are not only fun and informative, but [...]
SolarCure Helps Green Car Dealership Marketing
For the average car dealership found in America, the overall world of local car dealership marketing and advertising is full of many competing messages. Properly promoting an area car dealership requires a great deal of marketing message refining and repetition, and both processes may be expensive as well as time consuming. A car dealership might [...]
Top 3 Useless Online Marketing Tactics Used By Solar Companies
Ever wonder who comes up with marketing strategies? OK, i don’t claim to know EVERYTHING there is to know about marketing, but I can tell you who’s wasting big bucks on useless crap. I’ve seen more than a dozen marketing campaigns from various sized solar companies.. multi billion dollar solar panel manufacturers, regional solar distributors [...]
Arista Power Launches Solarize Genesee Offering
Locals in Genesee County, N.Y. can start the new year off with a nod to the sun, thanks to a new community solar purchasing campaign launched by Arista Power, Inc. Under the Solarize Genesee offering homeowners, businesses, municipalities and more can get a discounted photovoltaic array based on how many choose to participate. Early birds [...]
Lighter and More Efficient: Ford’s New Carbon Fibre Technology
Detroit automaker Ford has been experimenting with a new carbon fibre technology that could help lower fuel consumption for its customers. The carbon fibre bonnet for the Ford Focus was displayed at the Composites Europe event in Dusseldorf, Germany. It is constructed from the super-strong material usually associated with bespoke racing vehicles or high-performance sports [...]
Only in China: The Umet Wooden Electric Car
One of the world’s first all-wooden cars has made its debut at the China Eurasia Expo. Dubbed the Umut, this 4 metre long, 7-seater car is composed completely of wood, made entirely by hand, and is powered by an electric motor. With an expected top speed is 60km/h, it can last about 2.5 hours or [...]
Why Green Businesses Need The Cloud
With so many businesses attempting to go green, there are a few tools to choose from. One of these tools is cloud computing and virtualizing their businesses. For many this is a new concept that seems mysterious and too futuristic to implement. With conventional business being the standard, how can a company become dependent on [...]
Making Clean Energy Sexier
Texts from Hillary co-creator and Tigercomm veteran Stacy Lambe recently became an editor at the popular “social news” website BuzzFeed. He’s now in Manhattan, generating items for the site’s 30 million visitors a month. (Technorati ranks it second only to Huffington Post). Stacy’s gone from pitching to being pitched, DC to Manhattan, and from focusing [...]
The Philippines Passes Renewable Energy FiT
In a historic day for renewable energy in The Philippines, the country approved a feed-in tariff (FiT) that convers small hydro, biomass, wind, and solar. It postponed including ocean energy for further study. The government previously announced the FiT for geothermal separately, in what it calls a “geothermal crash program.” It raised the rates to provide incentives to [...]